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Boeing faces twenty crises due to crash and grounding



A tragic crash of an Ethiopian Airlines jet that killed 157 people Sunday that led the worldwide premise of its 737 Max jet, the company's most important airline.

Now Boeing is to know how to fix the jet, and how to fix its reputation.

"This is a big issue in the material, not just for revenue flow … but for its reputation," said Jim Corridore, director of industrial research on justice for CFRA Research, in First Transition to Julia Chatterley. "It needs to be rectified sooner than later."

The 737 Max jets are now the most important product for the company. There are orders for nearly 5,000 jets, enough to maintain production lines running for the coming years. But none of the 371

aircraft delivered today can fly until the aviation authorities around the world will determine they are safe.

Boeing after the crash of insisting the plane was safe before conceding that the jets should be grounded in "an abundance of caution and to reassure flying public of the safety of the aircraft. "

A search for crash causes [19659008] The reason for the crash of Ethiopian Airlines is still unclear. But it was like another deadly accident involving 737 Max in late October, when a Lion Air flight in Indonesia crashed, all killed.

An initial investigation found that Lion Air pilots had been working to control the plane. An automatic safety measure forced airplane nose because it was wrong the thought of the plane was at risk of going to a stall. The FAA said on Wednesday that grounding was justified when new data was released that the track of Etyopian Airlines flight fit in the same order of Lion Air flight.

Boeing and the FAA insist on proper training that pilots can overcome any problems with safety systems, and the airplanes may continue as a software upgrade transfers. This upgrade is expected to be available next month.

But as other aviation authorities around the world base the jets from Sunday to Wednesday morning, the pressure was built on the FAA and Boeing to act faster.

How to fix the planes

"Technology is a headache, but it can not be overcome. Damage to reputation is the biggest challenge everyone," says Richard Aboulafia, vice president of studying the Teal Group.

How long the planes to stay on the ground are still uncertain, "but our prediction is weeks and months," says Cowen aerospace analyst Cai Von Rumohr on a note to investors.

Previous crisis for Boeing

Aboulafia said that Boeing had worsened the worsening crisis before.

The rush of air travel into the airline industry after the September 11, 2001 attacks was a bigger threat because it was not clear whether or when the need for air travel would return . All US airlines require supplies to survive this downturn.

  The 737 Max crisis was destroyed by more than $ 25 billion from the market value of Boeing

A lithium battery problem that led to the 787 Dreamliner base for three months in 2013 is also a bigger problem.

"Here you have headline tragedy, the terror of 300 deaths," said Aboulafia. "But for Boeing, the Dreamliner is like scarier because we do not know how to fix it, and the consequences of not being able to fix it are devastating."

Public reaction

This week's news crash led some passengers to try and avoid flying at a 737 Max. Kayak, a travel booking site, has added a feature for customers to screen by plane type.

Von Rumohr said another Boeing plane, 727, had four deadly crashes in seven months between 1965 and 1966, soon after its introduction.

The problem is a training issue, and not mechanical. Pilots are not familiar with the configuration of three engines.

"It seems like it can not be recovered from there. Travel agents say customers fly at anything but a 727. It returns from it to become one of the most successful aircraft," Von said. Rumohr in CNN Business.

Boeing's financial health

Boeing is in the strongest financial position in its history to enhance the storm.

The company posted $ 101 billion in revenues last year, and $ 10.6 billion in revenues.

There will be a fee for airlines that owns 737 Max jets and CEO of Norwegian Air said he will send Boeing a bill for any lost income. Aboulafia thinks coming to hundreds of millions of dollars, not billions.
  Boeing 737 Max 8 groundwork: What does it mean for travelers?

Airlines with 737 Max orders have little opportunity to cancel and replace Airbus's airline. Airbus has a significant supply, and airlines will also have costs for spare parts and pilot training on a new type of aircraft in its fleet.

"Even if you're off to Boeing, you have to get it, because you have to do business with them," said airline consultant Mike Boyd.


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